It can be difficult to grow your startup on a shoestring budget. In the early days of growing your business you might be tempted to spend what little money you do have on expensive tools that promise to drive sales. But instead of throwing all your cash at one tool and hoping it works, you can use a number of free growth hacking tools that can be even more effective.
Growth hacking tools will allow you to experiment with and take advantage of different marketing opportunities that can grow your sales dramatically in a short amount of time, and it won’t cost you a dime. This strategy has the ability to take your unknown startup and skyrocket it to the top.
So, if you want your startup to win more sales fast, check out these 10 free growth hacking tools to boost sales.
1. Keyword planner
Get your content in front of consumers who are looking for what you’re offering by choosing keywords that you can rank for. Ubersuggest is a free keyword planning tool that will help you come up with hundreds of keyword ideas and give you an overview of each with information on volume, seasonality, cost per click and how difficult or easy it is to rank for.
With this tool, you’ll be able to drive more traffic to your website, and more visitors means more potential customers for your business.
2. Content analyzer
Creating content is one of the most affordable and effective ways to boost your sales, in fact, content marketing gets three times more leads than paid search advertising. Buzzsumo is a free tool that will let you analyze what content performs the best for a topic or a competitor so that you can create better blog posts.
If you want to improve your content to get even more views, shares and engagement than your competition, then this is the tool for you.
3. Headline analyzer
People won’t click on your post if it doesn’t have a headline that grabs their attention, and on the other hand, an awesome headline can make your content go viral. That’s why it’s essential to learn how to create better headlines, and you can easily do so using a free tool like CoSchedule Headline Analyzer.
This tool will analyze the overall structure of your headline including readability and grammar, give you a score for how emotional and powerful your headline is, as well as give you a preview of how it will look in search results.
4. Social media scheduling
Social media can help you widen your reach and connect with a ton of new consumers who could become customers, so step up your social media marketing campaigns with a tool like Buffer.
Buffer is an awesome social media management platform where you can manage up to three accounts for free. With this tool you can schedule social media posts for preferred times, track the performance of your content, and manage all of your accounts in one convenient place.
5. A/B testing
Does your website delight visitors, make them want to stick around, and convince them to purchase? If you’re not sure, that’s a problem; you need to be able to quickly determine if your website is optimized for converting customers and Google Optimize can help you do that.
Google Optimize lets you perform A/B testing to identify which of your web pages are working for your visitors and which are not. This valuable information is essential to creating a website that turns visitors into loyal customers.
6. Build a chatbot
Chatbots will let you connect with visitors on your site any time of day, every day of the week and drive sales for you while you focus on other aspects of your business. Chatbots can answer frequently asked questions, qualify leads and even help users place orders, and you can install one without knowing a thing about code, and for free, with ManyChat.
ManyChat is a Facebook Messenger chatbot tool that allows you to easily create a lifelike virtual salesperson using their drag and drop interface so that you can make sales even when you’re not online.
7. Send push notifications
Your subscribers and customers might miss out your important emails in their overcrowded inboxes, but with push notifications you can ensure they’ll get your messages – and from anywhere on the web. PushCrew is an excellent tool that can send browser push notifications to your customers through the web or mobile.
For your startup, PushCrew’s free version that allows for up to 2000 subscribers is perfect to get users back to your website, whether it’s to return to their abandoned cart or to notify them of a sale.
8. Automate sales
You’ll never miss out on converting a lead into a customer when you can make that process automatic. Automate.io allows you to easily automate marketing, sales and business processes by connecting multiple tools like web forms, email, marketing apps and CRM software.
For example, with Automate.io you can create a ‘journey’ to automatically notify you by email when someone fills out a form on your website and then automatically add that user to a lead nurturing campaign in Mailchimp. Turning leads into customers will be a breeze with this tool.
9. Understand how consumers use the internet.
If you want to sell products to consumers on the internet, you need to understand how they use the internet in order to reach them effectively and convert them. Consumer Barometer, brought to you in part by Google, is a free tool that provides insights on global consumers.
You can find out how consumers in each country discover products, research and purchase products, what devices they use, and more. By understanding how customers behave through each stage of the buyer’s journey, you’ll be able to target your audience more directly.
10. Build relationships with leads.
If your goal is to increase sales, you first need to start by building deeper relationships with your leads and customers. Hubspot CRM is a completely free tool that lets you better manage your contacts by integrating with your email service provider so you can schedule emails, analyze your leads, and more.
With this free tool you’ll be able to increase your company’s productivity so you can spend more time closing deals.
You don’t have to spend a fortune to make a fortune. Now that you have some amazing free growth hacking tools to add to your arsenal, your startup can boost its sales exponentially. So start downloading and installing these tools and your new business will be one step closer to becoming a huge success.