Days of waiting ad infinitum to get your page loaded are over. Don’t expect your audience to be so considerate to wait for your webpage to get loaded just because you are going to offer something novel. Even if you are going to showcase something radically unique, no one has the time, as internet is all about speed & maximum engagement & not great revelations waiting to be discovered.
Every fellow competitor of yours is fighting for each & every second of your collective customer base. So, try to be fast if not furious. Following are some of the most effective ways to get your website load faster than usual. Follow these and you can expect to stand two steps ahead if not more.
Keep your website light as a feather
Adding images videos and animations are always an alluring bait to fall upon. But the real thing to judge upon over here is not how much fancy stuff you can bring in but how much value you can add. As it’s all about conveying the maximum while speaking the least, first and foremost thing you require to do is preparing a checklist. Trim down every feature that is nothing but an adornment. Try to become as minimal as possible like a haiku.
Obviously trimming down is not that easy to carry out as it is to say and therefore put your feet in your customer’s shoes to get a first hand feel of what you actually require and what you don’t. If you are unable to simulate such a situation where you can work as an unbiased user, take help of your friends and ask them to prepare a list of at least 10 elements that they find no use of. Obviously the lists will have 6-7 things in common between them and those are the pointers with which you are going to start.
Compress the pages as hard as you can
Once you are done with the unnecessary items, focus on compression, as too much trimming runs the risk of becoming an obsession and in the process you might falsely deduct some of the useful items for your web entity. There are several compression algorithms available as it’s pretty much a common practice all over the globe.
You need to judge properly while selecting your options. Make no mistake of the fact that compression makes sure that the server does not require too much information to send to the page in the form of data. So whatever algorithm helps you to achieve that mission you should be okay with that.
Break large and hefty pages into smaller & lighter ones
One of the basic reasons of websites taking long time to load is, as we have already discussed, heavy pages. The length of the pages often become problematic because of the developer’s editing skills. To combat this difficulty, go through the page once and try to figure out natural breaks in those pages.
Once you have found them out try to split each section as different pages. This will also help you and you audience to get freed from longer side scrolls which most of the times becomes boring to drag. To follow up the split and to make sure that the pages are not difficult to follow, check the linkages well before going live.
A clean code not only keeps your web page lighter, it also helps you to optimise your site as far as the phenomenon of SEO is concerned. If the codes are easy to read for the search engines, they will undoubtedly feature it at the top of their recommendation list.
To achieve the utmost cleanliness in coding, avoid using external sources as much as possible. Try to keep the images shorter in size and make sure that the HTML being used is also as simple as practically possible and last but not the least, keep your java scripts clean.
Follow Single code source for every relevant Web page
If you have similar kind of functionality in more than one page and if it leads to the codes being similar, avoid writing those scripts each time separately for each of the pages.
If you write them separately, the websites will have to read them on every occasion the page gets loaded and to avoid that make use of an external code. What you need to do is to use a single source code for all pages and also you need to make sure is that the code remains forever in the cache.
No Extra White Space
Just as coding clean needs to be your success mantra, ‘No Extra White’ space should also be in there in your list. Like most of the popular search engines, keeping a white space might be a part of your design but at the same time also make sure that you don’t get confused between the real requirement and the excess.
Often it happens that spaces between texts and images which have a scope of reduction are not reduced for the sake of a white based design. One needs to be entirely sure as to what extent this white is serving the purpose of design as this white space eats up few bytes of space which more than often we fail to take an account of.
Don’t maximize, optimize your images
Images are the eternal dilemma for a web developer. Neither can he reduce the size abruptly, nor can he keep large images only not to compromise on the quality.
The best way to keep the size of an image within moderate levels without hampering the quality or user experience is to use the right kind of format for a picture. There are several file formats available for an image such as .svf , .png , .gif or .jpg . Choose the best one for your image and optimize the quality without taking the size out of bounds.
Author Bio. :- Priya is a Technical SEO at Hopinfirst, a Real Estate app development company, having a team of best app developers who delivers best Real Estate app solutions mainly on Android and iOS platform. She regularly contributes his knowledge on the blogging sites.