By Josh Kocaurek / Appsposure So, you’ve created an incredible app (or are working on creating one). All you have to do now is put it in the App Stores and watch the downloads roll in…right? Wrong. Making a great app is...
Before we talk about scarcity and how it relates to marketing, let me ask you a question: Have you ever stayed in over the weekend, and had a bout of depression imagining how everyone’s out there having fun? We’ve all been...
By Brian Fanzo   The most popular question I've gotten over the last 12 months is around what tools do I use to build my personal brand.  And more importantly, how do I leverage these tools as part of my overall...
Credits: Getty Images.   By Brian Downard / BD Ventures. To some, “growth hacking” might seem like the latest buzzword for “marketing.” But growth hacking is much more than a buzzword and requires absolute focus on one thing: Grow as fast as possible. This clever phrase was coined by Sean Ellis (click...
By Alfred Lua The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention (Peach) or become part of our daily lives (Snapchat). The social media tools landscape can be just as fascinating...
Ask any marketer to name an online retail business they admire and the response will always include: ASOS. ASOS is an online fashion destination for 20-year old millennials. Its online platform works by choosing the best fashion items from a...
Being the co-founder of Kissmetrics and due to his vast knowledge and experience in Marketing 2.0, Neil is a well respected figure in the world of growth hacking. You need more traffic, more customers, more traction? Learn some of...
    What makes getting a startup off the ground challenging is the fact that no one knows if the offering has value until it has generated revenue. Every startup faces the challenge of acquiring its first few customers. Unfortunately, there is...
By Christina Matthew. For any business or startup, the primary goal in its early years is its growth. Growth hacking enables you to make use of marketing opportunities in an efficient way that drives better results in less time. Social media marketing,...
Ever wonder how startups with no marketing budgets pop up overnight? By Lauren Holliday / Ahrefs Old people would tell you it's through sales and marketing. Shane Snow would call it smartcutting, and Sean Ellis would say they growth hacked. All of...



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