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100 Top Digital Marketing Influencers And Brands

  New technologies and social media in the last two decades have fundamentally changed the way consumers think, behave and engage with brands. While traditional...

What Augmented Reality Means for Brands

Lately, a very addictive augmented reality mobile game has taken over our social media world — Pokémon Go.   While this platform has surged to the...

Six Strategies for Partnering with Big Brands

TerraCycle Founder Tom Szaky Photo courtesy of Christopher Crane   Tom Szaky didn't even try to get his product--a worm excrement fertilizer packed in a recycled bottle--into...

The 4 Types of Competitors That Brands Must Battle

I can’t begin to tell you how many times I’ve talked to executives who say they don’t have any competition. They talk about their...

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