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Snapchat opens up augmented-reality camera to users

  Snapchat has launched a new platform, Lens Studio, to allow users to create their own augmented reality Lenses. (Photo courtesy of Snap Inc.) STATEN...

Social Media’s Dark Side: How Facebook and Snapchat Try to Steal...

In the 1970s, at the dawn of personal computers, people like Steve Jobs and the scientists at Xerox PARC talked about computers as "bicycles...

Snapchat Maker Snap Patents Augmented Reality Database

By Dominik Bosnjak Snapchat maker Snap patented a technology for building and managing an augmented reality (AR) database, as revealed by a set of filings...

Snapchat launches sunglasses with camera

Snap's Spectacles, as seen on a promotional video found on YouTube     Messaging app firm Snapchat has announced its first gadget - sunglasses with a built-in...

How 2 Frat Bros Built Snapchat Into a $16 Billion Company

Evan Spiegel, co-founder and CEO of Snapchat. CREDIT: AP Photo/Jae C. Hong     The ephemeral messaging app went from high school sexting to the one of...

Why Snapchat is an Important Media Company

Yesterday I wrote a primer on how to use Snapchat for my peer group of “over 30” people who don’t yet “get” Snapchat. Today...

Seven Brands That Have Killer Mobile App Strategies (And How You...

Nike Personal Trainer. Image: Nike. Successful PR, media strategy, creative and advertising executives from Forbes Agency Council share trends and tips. Mobile apps are a difficult...



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